HTML5 is bringing a new level of portability and rich, interactive experiences to the social web.
All of ShopIgniter’s social commerce templates and themes support HTML5, and can be customized to meet the specific design needs of our clients and their agencies.
This means that the very same “VIP Store” or “Product Launch Experience” can be published to a Facebook Application, a Campaign Microsite and a Mobile Phone, without having to re-write or re-skin the experience.
Social Commerce offers exciting new opportunities to leverage “social graph” and “interest graph” information to create interest, support consideration and improve conversion.
ShopIgniter’s Social Promotions Engine has been purpose-built to enable the efficient management of social customer segments and social product collections at a very large scale.
Our clients use it to manage pricing, promotion and rewards across multiple social commerce experiences – and they work with our client services team to optimize their performance.
For our leading brands and retailers, it is important that their social customer, product and transactional information be integrated with their existing systems of record.
In some cases these are tight, real-time integrations to ensure inventory is up-to-date for a high-pressure Flash Sale. In other cases, we are collecting and organizing customer profile data for export into an existing CRM system.
Thanks to our extensible, REST-based APIs and our years of experience integrating with retail and eCommerce systems, ShopIgniter’s Platform supports the wide variety of real-time and batch integrations that our enterprise clients require.
We know that security is paramount for enterprise brands and retailers – particularly where customer information and transactions are concerned. And just because a transaction is happening ‘in social’ doesn’t lower the bar.
We are proud to have received our PCI Level 1 certification, offering our enterprise clients the gold-standard in transaction and customer data security.
Our clients tell us this is a strong differentiator for us in today’s social commerce marketplace, as PCI Level 1 is rapidly emerging as the standard for all online transactions.
Compared to typical forms of social content – such as posts, video and articles – Product information presents some unique challenges when it comes to managing it on the social web.
Price, size, color, availability, specifications… these are details about your product that need to be accurately representing wherever your social customers are discovering, buying and sharing your products.
Our Social Catalog Management Tools make it easy to ensure those details are accurate, up to date, and synchronized with your existing catalog and inventory systems.