Social Commerce Today picked up our latest infographic: “Flash Sales on Facebook”. Facebook brand pages are emerging as an ideal platform for executing flash sales around products. In a recent study published jointly by the CMO Council. 79% of consumers say they are using social media to take advantage of special offers and discounts. Social customers [...]
Infographic: Flash Sales on Facebook
Social Commerce Today picked up our latest infographic: “Flash Sales on Facebook”. Facebook brand pages are emerging as an ideal platform for executing flash sales around products. In a recent study published jointly by the CMO Council. 79% of consumers say they are using social media to take advantage of special offers and discounts. Social customers [...]
ShopIgniter on the ramifications of the Facebook IPO
With Facebook hoping to raise $5 billion through its initial public offering, there’s some thought that the revenue pressure from the IPO could make the company consider taking a cut of transactions made through the social media site. In a blog post Monday, ShopIgniter co-founder and Chief Product Officer Alan Wizemann believes there’s nothing to [...]
Attention Facebook Shoppers
Now that Facebook’s initial public offering is officially on, startups such as ShopIgniter are hoping it will light the fuse for social commerce. ShopIgniter, which launched in 2008 in Portland, Oregon, provides e-commerce tools for an active client list of 40 companies that includes Target, Omaha Steaks, and Beats by Dr. Dre. The company helps [...]
eTail West
Feb 27 — Mar 1
See Alan Wizemann’s keynote on social commerce innovation Thursday, March 1st at 11:50 AM. eTail West. Stop by ShopIgniter’s booth #70 and let us walk you through how enterprise brands and retailers are creating social commerce experiences that drive effective product participation across the social web and deliver real ROI.
Social Commerce Strategies
Jan 25 at 9:25 am
Join us at Social Commerce Strategies on Jan. 25, where ShopIgniter will speak about Using Social Commerce to Drive Participation at each stage of the Product Lifecycle. The event focuses on teaching brands to monetize their social engagement. Check out more information here.
Kevin Tate has joined Portland-based ShopIgniter
Kevin Tate has joined Portland-based ShopIgniter, a Madrona-backed social commerce startup, as chief marketing officer. Tate — who noted that social networks are ”fundamentally changing how products are discovered, bought and shared” — is the former vice president of business development for the Dachis Group and co-founder of StepChange.