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ShopIgniter Appoints Jive Software Chairman to Board of Directors

Portland, OR. October 20, 2010. — ShopIgniter, a rapidly-growing provider of innovative social eCommerce solutions, today announced that Dave Hersh, the founding CEO and Chairman of the largest and most successful social business company, has been appointed to their board of directors.

Combining Mr. Hersh’s social business software expertise with ShopIgniter’s existing ecommerce experience, the company is well positioned for explosive growth in one of the fastest growing segments in the retail and eCommerce space.
“Dave’s vision and leadership at Jive Software helped to define the social business software space,” said Matt Compton, CEO of ShopIgniter. “We look forward to leveraging Dave’s unique insights and company building experience to strengthen ShopIgniter’s leading position in social eCommerce.”

“Commanding a leadership position in an emerging space requires the right product, the right timing and the right team,” said Dave Hersh. “ShopIgniter has all three and I am thrilled to help the company continue to innovate and lead the market in social eCommerce solutions.”

In his role as Chairman of the Board of Jive Software, Dave Hersh is responsible for advising the company’s growth strategy and overall direction. Until earlier this year, Dave was the CEO of Jive Software. In that role, his vision and leadership grew the company from its inception as a small open source project with no revenue to the leader of the Social Business Software industry.

Prior to Jive, Hersh held the roles of CFO and product strategist at 4charity, and was a management consultant focused on strategy and change management for VIA International in Chicago and London.

He holds a Bachelor’s degree in Economics from DePauw University.

About ShopIgniter
Founded in 2009, ShopIgniter is a rapidly growing, social eCommerce software company funded by early Amazon.com investors, Madrona Venture Group. Headquartered in Portland, OR, ShopIgniter helps companies of any size activate their social network to extend their reach and generate revenue through social eCommerce efforts. ShopIgniter provides the sCommerce Suite of flexible products that include a Social Promotion Engine to power shareable coupons, referral and loyalty incentives, private and time-based sales, and group promotions; a fully transactional Facebook Store; and a cloud-based eCommerce Platform; all of which can power a stand-alone eCommerce business or be integrated with existing eCommerce systems.

With over a hundred of customers and growing, ShopIgniter meets the social eCommerce needs of a variety of companies including retailers, brand manufacturers and their interactive agencies. More information can be found at www.shopigniter.com.

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