111.5 million viewers tuned in to watch the Seahawks play the Broncos, making it the biggest Super Bowl audience ever. Per usual, the Super Bowl ads were an event in and of themselves and per usual, there were some definite hits and misses. These successes and failures provide great examples of what marketers can do […]
Q: What advice do you have for first time start-up CEOs? A: There are a lot of “Tips For CEOs” type blog posts out there so instead of focusing on top tips, I want to give you something a little bit different and less obvious.
With the holiday shopping season officially behind us, we’re seeing many reports and surveys surface that aim to provide a peak into shopper habits and intentions. And in that vein, for this week’s The POV with Matt Compton, we asked,
I’ve noticed an eerie silence in the digital marketing community. Very few are talking about the pending Twitter IPO. Why is that?
Featured on Inside Facebook. Facebook will announce on September 30th, 2013 that they are no longer supporting custom Adobe Flash experiences directly in the desktop news feed (but, for example, YouTube and Vimeo players will remain) and will focus on optimizing for mobile rich media. This is great news