News & Events: February 2012

News

ShopIgniter Strengthens Facebook Commerce Offerings

Allfacebook.com picked-up our latest press release and added some commentary of their own. “ShopIgniter is announcing an upgraded commerce platform the day after we’ve learned of the demise of competitor Adgregate Markets. The social commerce software provider introduced its in-stream technology in October, enabling merchants to promote products and services, offer deals, complete secure transactions, and [...]

Continue Reading
Press

ShopIgniter Releases Enterprise Social Commerce Platform to Better Serve Brands, Retailers and Agencies

ShopIgniter, today is announcing the availability of its enterprise-scale commerce platform. The social commerce suite includes tools and back-end integration to effectively execute integrated commerce campaigns that address the needs of the social and always on customer.

Continue Reading
News

Infographic: Flash Sales on Facebook

Social Commerce Today picked up our latest infographic: “Flash Sales on Facebook”. Facebook brand pages are emerging as an ideal platform for executing flash sales around products. In a recent study published jointly by the CMO Council. 79% of consumers say they are using social media to take advantage of special offers and discounts. Social customers [...]

Continue Reading
News

ShopIgniter on the ramifications of the Facebook IPO

With Facebook hoping to raise $5 billion through its initial public offering, there’s some thought that the revenue pressure from the IPO could make the company consider taking a cut of transactions made through the social media site. In a blog post Monday, ShopIgniter co-founder and Chief Product Officer Alan Wizemann believes there’s nothing to [...]

Continue Reading
News

Retailers Look to Social Media Analytics For Next Steps

It’s a given that a Facebook or Twitter page can raise the profile of a business, but retailers are still trying to figure out exactly what’s to be learned from all those followers. Brands are looking to social-media analytics to go beyond re-tweets and “likes” to drill down and decipher which products are successful, where [...]

Continue Reading
News

Attention Facebook Shoppers

Now that Facebook’s initial public offering is officially on, startups such as ShopIgniter are hoping it will light the fuse for social commerce. ShopIgniter, which launched in 2008 in Portland, Oregon, provides e-commerce tools for an active client list of 40 companies that includes Target, Omaha Steaks, and Beats by Dr. Dre. The company helps [...]

Continue Reading